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Jaspreet Bindra

SVP Digital Transformation
Jaspreet is currently the Senior Vice President- Digital Transformation, equivalent to the Chief Digital Officer, of the $18bn Mahindra Group of Companies.; Jaspreet started his career with the Tata Group, as a part of the elite Tata Administrative Services (www.tas-tata.com ), and led functions and businesses in FMCG and Telecom. He was part of the team which started up Baazee.com (now EBAY India), as their COO. Post that, Jaspreet led the Internet, Retail, XBOX, Consumer P&Ls at Microsoft India. Subsequently, he took over as an entrepreneur-CEO of AskMe, the yellow-pages-publisher-transformed-into-a-mobile-app-led local-search-play.; Jaspreet is quite active across the tech start-up ecosystem, and has invested, advised, mentored and incubated many tech start-ups. He built, and now leads, the Chief Digital Officers Forum along with the Internet and Mobile Association of India. ; Mint and SAP recognised him with the inaugural ‘Digitalist of the Year’ award in 2017.; In his current role, Jaspreet has built a high-performing digital transformation organisation, which includes CDOs at various Group companies, built governance mechanisms, helped incubate disruptive corporate startups (e.g. www.trringo.com ; www.smartshift.in , etc.), and has led digital transformation programs at Auto, Agri, Farm Equipment, Hospitality, Financial Services and Retail sectors. He has also introduced new technologies like Blockchain, AI, AR/VR and built POCs and products around them.; Jaspreet is a Chemical Engineer and an MBA in International Business